Looking for a CMO CoFounder to Revolutionize Badminton Tech

iCORPOD Learn more

Prototype · 2 Team-Members · Consumer Hardware & Electronics, Industrial Technology & IoT

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Overview

(Co-)Founder
Business & Strategy Marketing & Sales
User Researcher Marketing Manager Social Media Specialist
Full-time

Madrid
Remote only
No salary
10% - 20%

Mid-level (3-6 years)
Bachelor's Degree
English, Spanish
Not specified

Description

🏸 We are looking to build a team to launch a start-up:

🚀 CMO Co-Founder for Sports Tech Start-Up | iCORPOD 🚀🏸 Lead the Badminton Revolution with Cutting-Edge Technology

At iCORPOD, we are transforming badminton training with advanced technology. Our Smart-Tracker digitalizes player performance with precise metrics, enabling detailed analysis and fostering a connected community, making us the "Strava for Badminton."

With a validated MVP, sales in the high-performance sector, and a massive growth opportunity, we are looking for a CMO with a strategic mindset and growth marketing expertise to lead our branding, acquisition, and global expansion strategy.

🎯 Your Role as CMO at iCORPOD

You will be the architect of our marketing and growth strategy, positioning iCORPOD as the top sports tech solution for badminton while building a global user community.

📢 Marketing & Growth Strategy

Define and execute a digital marketing strategy focused on user acquisition and retention.
Develop performance marketing and branding campaigns, including SEO, PPC, social media, influencers, and paid media.
Create and manage strategic partnerships with clubs, federations, and elite athletes to accelerate adoption.
Design content and storytelling strategies that resonate with the community through blogs, videos, and social media.
Optimize conversion funnels and monetization strategies to maximize campaign impact.
Lead international expansion, focusing on Asia and Europe, the largest badminton markets.

🌍 Community Development & Engagement

Build and scale the iCORPOD community, driving interaction between players and coaches.
Grow the performance-driven social network, where players can share metrics, compete, and improve.
Design engagement strategies, including interactive content, competitions, and digital events.

🔎 Key Requirements

✔ Proven experience in growth marketing and product scalability.

✔ Strong expertise in acquisition strategies (SEO, PPC, email marketing, influencer marketing, etc.).

✔ Storytelling and branding skills to build a powerful and attractive brand.

✔ Experience in community building and social platform management.

✔ Understanding of business models based on hardware + subscriptions + advertising.

✔ Data-driven mindset, with the ability to analyze and optimize campaigns with key metrics.

✔ Passion for sports and technology.

🎁 What We Offer

✅ Co-Founder Role with Equity, with the opportunity to increase your stake over time.

✅ A validated MVP with sales in the high-performance sector, already used by elite athletes.

✅ The chance to build a disruptive brand in an untapped market.

✅ A scalable business model with multiple revenue streams.

✅ Geographic and schedule flexibility.

✅ Access to a global network of players, coaches, and clubs.

📩 Interested?

Send your CV and motivation letter to info@icorpod.com or contact us via LinkedIn.

You have strengths in

- Networking and Business Relationships
- Words and Communication
- Design and visual styling
- Driving things forward and getting things done
- Structuring and strategic thinking

Your Skills

- Marketing Strategy
- B2B Marketing
- Email Marketing

Other Jobs at iCORPOD

JOB

Looking for a Tech Leader to CoFound the Strava for Badminton

Madrid, ES · User Researcher Marketing Manager Social Media Specialist · Full-time · Founder · Bachelor's Degree · None · 20% - 30% · Remote only